Paid Media World
First-Party Proof & Verified Account Dossiers

Performance Marketing Case Studies

Forensic, audited breakdowns of paid acquisition campaigns engineered by Subhranil Naskar. Real ad spends, strict attribution windows, and verified bottom-line profit outcomes.

3.82x
Average Account ROAS
-48.5%
Search Waste Reduction
100%
First-Party CAPI Tracking
Zero
Junior Account Handoffs

Audited Client Acquisition Dossiers

Full architectural teardowns across Meta Ads, Google Ads, Apple Search Ads & Server-Side Tracking.

Showing 8 Verified Dossiers
Airdog Hardware: Scaling Wildfire Season Sales with Weather-Triggered Bidding
Dossier #1
Hardware / DTC E-CommerceWeather-Triggered BiddingUS & CanadaWildfire Season 2026

Airdog Hardware: Scaling Wildfire Season Sales with Weather-Triggered Bidding

How Airdog leveraged real-time Air Quality Index (AQI) automation and Google Ads API weather rules to capture wildfire smoke demand surges at a 4.82x ROAS.

Blended ROAS
4.82x
Tracked Revenue
$148,500+
Target CPA
$75.14
Wasteful Ad Spend
-34%
Before vs. After Efficiency Shift
Before State
1.84x
Baseline ROAS (Clear Skies)
+162% ROAS Scale
Audited Outcome
4.82x
Peak Wildfire Season ROAS
Architectural Lever:Real-time AirNow AQI smoke API dynamic bid modifiers by metro zip code
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IAOL: Scaling Global Course Enrollments
Dossier #2
EdTechHigh-Ticket Lead GenGoogle Search12,014 Leads

IAOL: Scaling Global Course Enrollments

Audited performance marketing dossier detailing how Paid Media World scaled IAOL language academy enrollments to 12,014+ course admissions across 5 global languages and top metro hubs.

Total Enrollments
12,014+
Avg CPL
₹84.20
Course ROI
4.29x
Geo Clusters
5 Cities
Before vs. After Efficiency Shift
Before State
₹1,420
Previous Broad Match CPL
-56.8% Cost Reduction
Audited Outcome
₹613
Blended Exact Match CPL
Architectural Lever:Alpha/Beta query isolation + Feed-only remarketing PMax eliminating display bleed
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Share Samadhan: ₹400M+ CRM Pipeline
Dossier #3
FinTech / LegalBSE Listed Enterprise₹400M+ PipelineGoogle Search #1

Share Samadhan: ₹400M+ CRM Pipeline

How Paid Media World architected digital acquisition for Share Samadhan Ltd (BSE Listed), building a ₹400M+ pipeline of unclaimed financial recovery leads across Google Search, Meta Ads, and SEO.

Pipeline Val.
₹400M+
HNI Inquiries
1,840+
IEPF Recovery
#1 Rank
Lead Velocity
2.4x
Before vs. After Efficiency Shift
Before State
₹220
Generic Search CPL
-60% Cost Efficiency
Audited Outcome
₹84–₹90
Qualified High-Intent CPL
Architectural Lever:Offline conversion CRM synchronization feeding high-AOV investor signals into Google Smart Bidding
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Nutrabytes: 54.3% Peak CVR & £1.05 CPA
Dossier #4
D2C E-CommerceGoogle ShoppingMeta CAPINutrition

Nutrabytes: 54.3% Peak CVR & £1.05 CPA

Audited performance marketing case study detailing how Paid Media World scaled Nutrabytes UK supplement and marine collagen e-commerce sales to 54.3% peak conversion rates and £1.05 CPA across Google Shopping and Meta Ads.

Peak Conv. Rate
54.3%
Lowest CPA
£1.05
Blended ROAS
2.84x
Audited Pacing
13 Wks
Before vs. After Efficiency Shift
Before State
18.2%
Initial Meta Checkout CVR
+198% Conversion Lift
Audited Outcome
54.3%
Peak Tested Sandbox CVR
Architectural Lever:3:2:2 Dynamic Creative Sandbox isolating winning hooks before graduating into Advantage+
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GustBuster: 6.59x Peak Google ROAS
Dossier #5
Shopify PlusGoogle Ads6.59x ROASOutdoor Hardware

GustBuster: 6.59x Peak Google ROAS

How Paid Media World scaled GustBuster patented windproof umbrellas to $56,176+ in direct Shopify revenue, generating a peak 6.59x Google Ads ROAS and $9.82 CPA through weather-responsive bidding.

Shopify Sales
$56.1k
Peak ROAS
6.59x
Blended ROAS
3.42x
Avg CPA
$9.82
Before vs. After Efficiency Shift
Before State
2.10x
Mixed Asset Group ROAS
+214% Profit Lift
Audited Outcome
6.59x
Feed-Only Peak ROAS
Architectural Lever:Stripping out auto-generated display/video assets to run pure Google Merchant feed Shopping
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Moovalot: 1,513 App Installs & $7.08 CPI
Dossier #6
Mobile App (UAC)Local SEO / GMBOn-Demand RentalHouston TX

Moovalot: 1,513 App Installs & $7.08 CPI

How Paid Media World launched and scaled Moovalot automated trailer rental app in Houston, Texas, generating 1,513+ app installs at $7.08 CPI and 482+ retail hub rental bookings.

App Downloads
1,513
Cost Per Install
$7.08
Rental Bookings
482+
Houston Retail
5 Hubs
Before vs. After Efficiency Shift
Before State
$18.40
Unoptimized App CPI
-61.5% Acquisition Cost
Audited Outcome
$7.08
Verified Blended CPI
Architectural Lever:Apple Search Ads exact keyword matching synced with Meta server-side SKAdNetwork CAPI
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Botanica: 3.46x Peak ROAS & €10,420 Sales
Dossier #7
Natural Herbal SkincareEquine Health & Pet CareIreland & UK ExpansionGoogle Shopping & Meta ASC

Botanica: 3.46x Peak ROAS & €10,420 Sales

Unlocking cross-species customer lifetime value across equestrian owners and pet lovers in Ireland & UK through targeted Google Shopping and Meta creative testing.

Peak Campaign ROAS
3.46x
Blended ROAS
2.71x
Shopify Sales
€10,420
Peak Repeat Rate
29.4%
Before vs. After Efficiency Shift
Before State
1.95x
Revenue-Targeted ROAS
+77.4% Net Margin
Audited Outcome
3.46x
Margin-First Profit ROAS
Architectural Lever:Custom profit margin bidding rules adjusting tROAS by SKU gross contribution tiers
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Architected by Subhranil Naskar

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